What is SMS Text Message Marketing?

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Text message marketing is the link between online marketing and offline marketing for many companies, replacing email in many ways as the preferred way to communicate with prospects and customers. SMS Text message marketing is a permission based form of marketing , meaning that before sending a marketing message to someones cellphone a company, that person must have initiated the relationship by opting in to receiving messages from that particular company. The company must also allow someone to opt out of receiving further messages by replying via SMS text message with the words STOP or END, thus taking that persons cellphone number off of that company’s text message list.

Text Message Marketing campaigns can be done via either a Short Code (5 or 6 digit code) or Long Code (10 digit code) depending upon volume of messages and types of advertising a company will use. 

It’s estimated that 97% of all text messages are opened. And most with in the first hour.

Pinpoint Advertising Agency offers a complete SMS Text Message Marketing program that includes a fully functional mobile website that allows your clients access to information about your business at any time they need. Pinpoint even offers a free starter program to let you test the waters. Our paid programs range in price from $20.00 per month to $150.00 per month per location. You can visit our website at www.pinpointadagency.com for more details. You can reach us at 877-743-0539 M-F from 9:00am – 5:00pm

 

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