Two Out of Three Moms Now Use Smartphones While Shopping

The mobile revolution is being shown some motherly love, according to the findings of a new Greystripe study.

Based on the findings of the report by the mobiel ad network, Greystripe says better than 66% of moms are plugged into their mobile devices while engaged in the act of shopping.

Greystripe collected the data from its expansive network of touch devices during a three-month period from November 16, 2010 to February 15, 2011.

And as it turns out, smartphone usage extends far beyond making grocery lists and simple organizational functions.

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