The long-awaited Facebook IPO looks like it will come as early as the first quarter of 2012, CNBC’s Kate Kelley reports, citing sources.
Facebook could file its S-1 to the SEC in October.
Goldman is in the “pole position” to underwrite the IPO, says Kelly.
Sheryl Sandberg is meeting individually with banks, she says.
Sandberg wants to know if banks’ retail divisions can create new products for Facebook users, or if the banks have good relationships in China.
Facebook will not have an auction IPO like Google’s.
Kelly expects a small public float.
Kelly says her sources tell her the IPO valuation could be around $100 billion.